Content elements

Schema

Content element schema in content element wizard

Placeholders

The schema content element is used to insert structured data in JSON-LD format into the body tag by means of a script tag. It allows to use placeholders in the JSON-LD code for TS constants, getText data types and the processedData array. The following table shows some placeholder examples:

Placeholder example Type Description
{$pizpalue.customer.contactName} TS Constant Used as for TS setup: {$constantName}
{data:field.teaser} getText Wrap getText definition with {data:|}. When using the key field data from the current content record (tt_content) is obtained.
{processedData:schemaImages.0} processedData array Wrap the processedData array path with {processedData:|} In case the value from the processedData array is an instance of FileReference the url to the file is obtained.

Functions

Additionally the obtained data can be passed to a function. The following functions are available:

Function Example usage Description
entityEncodeChars {func:entityEncodeChars:info@domain.ch} Each character from info@domain.ch will be converted to its entity. For example i will be converted to i
{func:entityEncodeChars:{$cust.email}}

Content

In the content element an image and a text can be defined. They might be used in the JSON-LD data with the following placeholders:

Content Placeholder
Text {data:field.teaser}
Image {processedData:schemaImages.0}

Example

For this example an image as well as a text have been added to the content element. The image will be used for the logo and the text for the description property.

JSON-LD-code in content element:

{
  "@context" : "http://schema.org",
  "@type" : "Organization",
  "name": "{$pizpalue.customer.company}",
  "email": "{func:entityEncodeChars:{$pizpalue.customer.contactEmail}}",
  "telephone": "{$pizpalue.customer.contactPhone}",
  "faxNumber": "{$pizpalue.customer.contactFax}",
  "url" : "https://www.{$pizpalue.customer.domain}",
  "logo": "{processedData:schemaImages.0}",
  "description": "{data:field:teaser}",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "{$pizpalue.customer.contactCity}, Switzerland",
    "postalCode": "CH-{$pizpalue.customer.contactZip}",
    "streetAddress": "{$pizpalue.customer.contactAddress}"
  },
  "contactPoint" : [
    { "@type" : "ContactPoint",
      "telephone" : "{$pizpalue.customer.contactPhone}",
      "contactType" : "customer service"
    }
  ]
}

JSON-LD-code embedded into body tag:

{
  "@context" : "http://schema.org",
  "@type" : "Organization",
  "name": "Company GmbH",
  "email": "contact@domain.ch",
  "telephone": "111 111 11 11",
  "faxNumber": "111 111 11 12",
  "url" : "https://www.domain.ch",
  "logo": "http://pp10.buechler.pro/fileadmin/_processed_/3/9/csm_geran-de-klerk-136351_2571a74988.jpg",
  "description": "Development of mobile phones powered by propietary OS to guarantuee privacy.",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Ort, Switzerland",
    "postalCode": "CH-1111",
    "streetAddress": "Strasse 1"
  },
  "contactPoint" : [
    { "@type" : "ContactPoint",
      "telephone" : "111 111 11 11",
      "contactType" : "customer service"
    }
  ]
}