Editor manual 

Quality panel in the page module 

When you open a page in Content > Layout, the Content Quality panel is shown above the page content.

Content Quality panel in the page module with scores, SERP preview and accessibility issues

The quality panel with the details opened.

A page is not analysed automatically. If the page has never been analysed, the panel shows Not analysed yet. Click Analyse Page to run the checks. Later, click Reanalyse after you have changed the page.

After an analysis the panel shows:

  • the overall score and the scores for accessibility, SEO, readability and schema,
  • a SERP Preview of the title and meta description with character counters (60 characters for the title, 160 for the description),
  • an accessibility breakdown,
  • the Flesch Reading Ease bar,
  • the list of issues with category, severity, message and suggestion,
  • AI suggestions, if an AI provider is configured.

Issues that the AI can fix have a ✨ Fix button in the last column. See Fixing issues with AI.

How scores are calculated 

Every issue has a severity. Each category starts at 100 and loses points per issue:

Severity Points deducted
error 20
warning 10
info 3

A category score never drops below 0. The overall score is the average of the accessibility, SEO and readability scores.

The schema score is calculated separately and is not part of the overall score: it starts at 100 and loses 25 points for every missing required schema.org property and 5 points for every missing recommended property.

What is checked 

Accessibility
  • Images without ALT text, or with a generic ALT text such as "image", "photo", "bild" or "foto".
  • No headings, no H1, more than one H1, skipped heading levels (for example H2 followed by H4).
  • Generic link texts such as "click here", "read more", "more", "hier klicken" or "mehr erfahren".

Headings are read from the rendered frontend page when it can be fetched. Otherwise they are derived from the content elements' header fields.

SEO
  • Page title missing (error), shorter than 10 or longer than 70 characters (warning).
  • Meta description missing (error), shorter than 70 or longer than 160 characters (warning).
  • No links on the page (info).
  • Title or meta description at least 85 % similar to another page (warning).
Readability
  • Flesch Reading Ease (Amstad formula for German texts): below 30 is a warning, below 60 is an info.
  • Sentences longer than 25 words: info, or warning if there are more than five.
  • Less than 50 words of text (info).
  • The estimated reading time is shown (200 words per minute).

Fixing issues with AI 

The AI can propose a new page title, a new meta description and ALT texts for images without one.

  1. Click ✨ Fix next to an issue in the page module panel, or Fix: Page Title, Fix: Meta Description or Fix: Image ALT Text in the Content Quality module.
  2. The AI generates a proposal. Nothing is written to the page yet.
  3. The proposal appears under ✨ AI Suggested Changes (not saved yet) in the panel, or Pending AI Changes in the module, with the old and the new value side by side.
  4. Click Apply to write the change, or Discard to delete the proposal. In the module you can apply or discard all or only selected changes.
  5. After applying, the page is analysed again.

ALT texts are written to the image reference of the content element (sys_file_reference), not to the file's global metadata. Up to ten images are handled in one request.

Content Quality module 

Open Content > Content Quality and select a page in the page tree.

Page view 

Content Quality module showing the overall score, category scores, score trend and issue list

Page view of the Content Quality module.

The page view shows everything from the panel in more detail, plus:

Score Trend
The scores of the previous analysis runs of this page.
Heading Map
The heading structure of the page. Missing levels and duplicate H1 headings are marked.
Link Check
Click Check Links to test the links on the page (internal and external, without anchors, mailto: and tel: links). Up to 30 links are checked with a HEAD request and a timeout of five seconds. Links that answer with status 400 or higher are reported as broken.
Suggested Internal Links
If AI is enabled, the AI suggests related pages of the same site that this page could link to.
Structured Data (Schema.org)
The schema.org advisor, see Schema.org advisor.

Click Run Analysis Again to refresh the result.

All pages overview 

Click All Pages Overview to list all analysed pages of the default language, worst score first.

All pages overview listing analysed pages with scores and the batch fix controls

All pages overview with the batch fix controls. The overview also shows how many pages

have not been analysed yet. Analyse them individually to include them.

To fix several pages at once:

  1. Select the pages in the list.
  2. Choose the fix type: page title, meta description or image ALT text.
  3. Click Generate Fixes for Selected (max 15).
  4. Review the proposals in Review Batch AI Changes and apply or discard them.

If more than 15 pages are selected, only the first 15 are processed. Run the action again for the rest.

Schema.org advisor 

The schema.org advisor describes the page for search engines using JSON-LD.

Schema.org advisor with detected type, schema score and editable JSON-LD preview

Schema.org advisor with the editable JSON-LD preview.

Detected type

The type is determined in this order:

  1. The Schema Type (Structured Data) field in the page properties, if set.
  2. Content elements of known extensions on the page, for example tx_news (NewsArticle), event extensions (Event) or job extensions (JobPosting).
  3. Keywords in the title, meta description and abstract, for example "FAQ" (FAQPage), "Veranstaltung" or "event" (Event), "Museum" (TouristAttraction), "Öffnungszeiten" or "opening hours" (LocalBusiness).
  4. Otherwise WebPage.

The label shows whether the type was set manually, detected by rules (Rule-based) or by the AI (AI-detected).

Mapped fields and validation
The schema.org properties filled from the page, the missing required and recommended properties, and structural errors in the JSON-LD.
Detect with AI
Lets the AI choose the type and fill the properties from the page content.
JSON-LD Preview (editable before approving)
The generated JSON-LD. You can edit it before approving.
Approve & Activate
Saves the JSON-LD. From now on it is included in the frontend output of this page (Approved & Live).
Remove Approved Schema
Deletes the approved JSON-LD. It is no longer included in the frontend.
Export Audit CSV
Downloads a CSV file with page ID, detected type, schema score, overall score, approval status and analysis date for all analysed pages.

Overriding the schema type 

  1. Open the page properties and switch to the Metadata tab.
  2. Select a type in Schema Type (Structured Data).
  3. Save the page.
  4. Analyse the page again and approve the new JSON-LD.

AI text generator in the rich-text editor 

If your integrator has added it (see AI button in the rich-text editor), the rich-text editor toolbar contains a ✦ AI button.

AI text generator dialog with prompt, tone, language, format and length options

The AI text generator dialog.

  1. Place the cursor where the text should go.
  2. Click ✦ AI.
  3. Describe the text you want, for example "Two sentences introducing our summer workshop for children".

  4. Choose the options:

    Tone
    Neutral, Formal, Friendly or Professional.
    Language
    Auto-detect, German, English, French or Spanish. With Auto-detect, the language of the record being edited is used.
    Format
    Paragraph(s), Bullet points or Headline only.
    Maximum length
    50 to 3000 characters (default 500). The limit is passed to the AI as an instruction; the answer is not cut off.
  5. Click Generate and wait for the result.
  6. Click Insert into editor to insert the text, or Cancel to close the dialog.

AI metadata for images in the file list 

In Media > Filelist, image files that miss one of the metadata fields Alternative text, Title, Description or Caption get an additional button. Its tooltip lists the missing fields. The button disappears once all four fields are filled.

File list rows with the AI metadata button as first control

The AI metadata button (first icon in the Control column).

The button is only shown if you may edit the file's metadata.

What happens when you click it:

  1. Embedded metadata is read first. No AI is used for this step.

    Embedded field Metadata field
    EXIF Artist, IPTC By-line (2#080) Creator
    EXIF Copyright, IPTC Copyright Notice (2#116) Copyright
    EXIF ImageDescription, IPTC Caption/Abstract (2#120) Description
    EXIF DocumentName, IPTC Object Name (2#005), IPTC Headline (2#105) Title
    EXIF Software Creator tool
    IPTC Keywords (2#025) Keywords

    Existing values are never overwritten. The download name is set to the file name without extension if it is empty.

  2. The AI describes the image. Alternative text, title, description and caption that are still empty are generated by the AI from the image content, in German.
  3. You review the result. The metadata form of the file opens with the new values. Check them and save.

Limits:

  • The AI is only used for JPEG, PNG, GIF and WebP files up to 5 MB. Embedded metadata is read for all image files.
  • With Ollama, the configured model must support images (for example llava), see ollamaModel.