Focus keyphrases

It is very import to set the correct focus keyphrase(s) for your page, this can be done within the page properties.

Focus keyphrase

Within this field you set the main focus of the page, for example “bike”.

The value of this field will be taken into account with the content analysis, to make sure your content matches what you want to focus on.



This functionality is only available within the Yoast SEO Premium extension.

Find out more about the premium extension.

The premium extension gives you the possibility to add synonyms for your focus keyphrase.
Using synonyms is a way to help users understand your copy better and search engines will recognize these synonyms too.
This can be a comma separated list of synonyms.

For example: “bicycle, cycle, ride, two-wheeler”.